Case Studies

Validated Benchmarks.

Real software growth metrics across SaaS, Apps, and Extensions — each case study breaks down the situation, the approach, and the exact numbers that moved.

$120M+

Pipeline ARR Generated

4.2x

Average LTV : CAC Ratio

-42%

Reduction in User Churn

01 · Vertical SaaS Platform

B2B Micro-SaaS to $5M ARR

High CAC on LinkedIn and low conversion rate from Free Trial to Paid tier.

310%

Growth in Annual Recurring Revenue (ARR)

-35%

Reduction in trial churn

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02 · E-Commerce App & WordPress Utility

Shopify Extension & WP Plugin Ecosystem Surge

Stagnant search ranking in Shopify App Store and low merchant acquisition velocity.

15,000+

Active installs added in 6 months

$85K

Added Monthly Recurring Revenue (MRR)

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03 · iOS & Android Productivity App

Scaling Consumer Mobile App User Acquisition

Unprofitable Apple Search Ads and Meta UA campaigns with 30-day drop-off.

4.5x

Return on Ad Spend (ROAS)

+180%

Improvement in 90-day retention

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04 · Vertical B2B SaaS Platform

Series A Technical Due Diligence in 3 Weeks

A term sheet contingent on technical due diligence, with no internal technical leadership to respond to it.

3 weeks

From audit start to diligence sign-off

$8M

Series A closed on schedule

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Free Growth Audit

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Every case study started with the same first step: a Growth Audit mapping where revenue was leaking.

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